Bill Jones
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Naia: Trade-show booth graphics.

Large-format wall graphics for Naia’s booth at Functional Fabric Fair, pairing an illustrated cycling scene with T-shirt performance details and a production-process diagram.

Role
Graphic Designer
Client
Naia / Eastman
Discipline
Exhibition, Print, Brand
Year
2026
Naia: Trade-show booth graphics

Booth graphics

The wall artwork pairs two settings: a cyclist moving through a landscape and a T-shirt displayed above a desk. Green and cream panels, line illustrations, and short product callouts connect the Naia identity with everyday apparel.

The final T-shirt artwork is shown above. Its layout brings the brand message and garment details together at exhibition scale.

Installed booth

The installation photographs show the graphics in context, alongside the booth’s display tower, reception counter, screen, and seating. The two illustrated panels provide a consistent backdrop across the space.

Naia booth viewed from the entrance, with reception counter, display tower, and illustrated walls.Reverse view of the Naia booth showing the display tower and the T-shirt wall behind the seating area.

Wall details

The cycling scene carries the “Naia On The Move” message. The companion wall places the T-shirt among illustrated shelves and a desk, with product attributes arranged around the garment.

Installed green wall with a line drawing of a cyclist beneath the Naia On The Move headline.Installed cream wall with an illustrated T-shirt, product callouts, shelves, and a mounted screen.

Production-process artwork

The supplied sidewall artwork explains the Naia Renew production process through a circular diagram and supporting illustrations. It extends the same graphic language into a more detailed information panel.

Naia Renew production-process sidewall artwork with a circular process diagram, material inputs, and textile applications.